Saturday, 7 January 2012

Lady Gaga - Marketing & Distribution

How many abums has she sold to date? She has sold an estimated 23 million albums and 64 million singles worldwide making her one of the best-selling music artists of all time and her singles some of the best-selling worldwide. Her achievements include four Guinness World Records, five Grammy Awards and thirteen MTV Video Music Awards. Lady Gaga has consecutively appeared on Billboard magazine's Artists of the Year (scoring the definitive title in 2010), is regularly placed on lists composed by Forbes magazine and was named one of the most influential people in the world by Time magazine. Lady gaga released 2 albums, The Fame, in 2008 and The Fame Monster, in 2009.

What impact has she made on the music industry? Her debut album has generated four No. 1 songs. She topped the digital sales chart for 2009 with 15.3 million tracks sold. Her dance hits, including "Poker Face" and "Paparazzi," recalibrated the sound of pop radio with a spacey Euro vibe that's crept into songs by rock and rap artists. She grabbed attention beyond the music world with outfits that make her look like a refugee from a sci-fi film. She has promoted charity events, she is caring of her audiences and viewers. She writes her own material, she is as focused on visual theatrics, fashion, and global appeal as she is on the music. Lady Gaga's towering digital sales, almost all of them iTunes downloads, on YouTube and the other online services that Gaga currently leads, according to research firm BigChampagne. On MySpace, Gaga has had 321.5 million plays.

Where is her music publicised? TV, radio, Chat shows, Interviews, The News, Grammy awards, Billboards, TV Adverts, social networking e.g. Facebook and Twitter, YouTube, Music Channels, Internet, live performances, concerts, magazines and on her tours.
What methods are used to promote her music? She dressed like a condom to promote AIDS awarness, MTV music awards, Ads on Facebook e.g. FarmVille, charity work, her eccentric costumes, big hair and good looks, public reviews, other music stars commenting on her work, newspaper, the chart music shows and through the media.

How is the music distributed? All over most of the world, in the United Kingdom and the United States and in some other contries, by CD, download, mp3, mp4, YouTube, Itunes and Limewire.

What is her estimated worth? Lady Gaga, American pop singer-songwriter has a net worth of $150 million. In 2011 alone Gaga earned more than $90 million through album sales, tours, endorsements and more.

1 comment:

  1. Good. Remember some of the key facts and this will help you in the exam.

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